Lookbook Printing
Create beautiful lookbooks that make your products stand out and help tell your brand's story. Our lookbook printing gives you the quality you need to impress customers and make your sales team proud to show off your products. read more...Calculating your
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Create Your Lookbooks
Here you may select the desired type of binding for your calendars.
The ring binding, also called spiral or wire-O bond, is a classic and popular book binding method which is used for presentations in particular. With a metal wire, a twin spiral is formed, which runs through previously perforated sheets of paper. This is a cheap but also stable binding type. Depending on the book thickness or number of sheets, different spiral diameters are used. This enables the best possible turning over of your printed information.
Size is measured in inches (except for Banners).
Your artwork must be submitted in this size plus bleed. For more information please go to Bleed & Safe Area.
If your product includes folding, this is the size before folding.
Catalogs/Magazines and Calendars are not considered folded products. Their size refers to one page.
For catalogs and saddle stitched calendars, pages are available in multiples of 4 because sheets are folded over and bound in the middle, resulting in 4 pages per sheet.
For wire-o calendars, 13 or 14 pages are available.
One way or another, please always set up your print files as single pages and send them in multi-page PDFs.
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Choose Attributes
Each paper we offer is a good choice for the product. You often have the option between lighter and heavier papers. Papers also come with different coatings.
For more information, see our Paper Guide.
Note that some papers increase production time, as listed in Turnaround Times.
You can use a thicker paper stock for the cover sheet (front cover and back cover).
4/1 = Full color on front, B/W on the back.
4/4 = Full color on both sides.
1/0 = B/W on front, blank back.
0/0 = Blank
Production time depends on the product. You can find production times for this category in the description below (including additional turnaround times).
For your specific product's production time, please complete your filter selection or go to the product page — however you will have to add the additional turnaround times to these, too.
Please note:
Production starts on the day we have received your print-ready files before 10 AM EST (including your confirmed proofs, if any).
See Turnaround Time for more information.
Production time does not include shipping.
See Shipping for more information.
The quantity you select here is for one design only. To print several artworks you must add several items to the cart.
You can change the item quantity in the cart, if you want the same product for multiple designs.
High quantities may increase production time as listed in the category description or in Turnaround Times.
About Lookbooks
Lookbooks are powerful marketing tools that help you present your products in the best light. Our printing ensures your lookbooks look professional and make a lasting impression. While more visual than traditional brochures, lookbooks still serve the same purpose: guiding your audience through your offer with clarity and style.
- Print Quality That Matters: We use high-quality paper and precise printing to make your photos and colors look their best.
- Show Your Brand Story: Present your products in a way that highlights what makes your brand special. Many creative brands also choose magazine-style layouts for a more editorial and immersive look.
- Built for Your Brand: Choose from different covers, papers, and finishes that match your brand's style.
- Extra Touches: Add special details like metallic finishes or textured covers to make your book stand out.
- Fits Your Needs: From small collections to full product lines, we'll help you find the right size.
- True Colors: Your products will look just as good in print as they do in person.
Creating Books That Sell Your Story
We pay attention to the details that make your lookbook effective. With our help, you'll get a professional marketing piece that shows off your products and helps drive sales. For more print formats that combine style and substance, explore our Printed Publications section.
Samples
Papers & Binding Options
| Perfect Binding | Inside Paper | ||
| Gloss | Matte | |
| 70 lb Gloss Book with Aqueous Coating | 70 lb Dull Book with Matte Finish | |
| 90 lb Gloss Book with Aqueous Coating | 90 lb Dull Book with Matte Finish | |
| 120 lb Gloss Book with Aqueous Coating | 120 lb Dull Book with Matte Finish | |
| Perfect Binding | Cover Paper | ||
| Gloss | Matte | Uncoated |
| 100 lb Gloss Cover / 12 pt with Aqueous Coating | 100 lb Dull Cover / 12 pt with Matte Finish | 100 lb Dull Cover / 12 pt with Matte Lamination Finish on Outside Cover |
| 100 lb Gloss Cover / 12 pt with Gloss Lamination Finish on Outside Cover | 120 lb Gloss Book with Aqueous Coating | 120 lb Dull Book with Matte Finish |
| 120 lb Gloss Book with Gloss Lamination Finish on Outside Cover | 14 pt Gloss Cover with Aqueous Coating | 14 pt Dull Cover with Matte Coating |
| 14 pt Gloss Cover with Gloss Lamination Finish on Outside Cover | 14 pt Dull Cover with Matte Lamination Finish on Outside Cover | |
Frequently Asked Questions
What is a lookbook and why do I need one?
A lookbook is a professional way to present your products through high-quality photos and design. Unlike a basic catalog, it helps people see how your products look and feel in real-world settings. It's a powerful marketing tool that tells your brand's story and helps customers connect with your products. Good printing makes sure your lookbook represents your brand well.
How many products should I include in my lookbook?
Focus on quality over quantity. It's better to show fewer products well than to crowd too many into your pages. Most effective lookbooks include 20-40 products, but this varies based on your industry and goals. The key is leaving enough space to show each product clearly and in different settings.
What's the best way to organize my lookbook?
Start with your strongest products to make a great first impression. Group similar items together and create a natural flow from one section to the next. Consider organizing by collection, season, or product type. Include a mix of full-page images and smaller detail shots to keep things interesting.
What is the minimum order for lookbooks?
You can order any number of copies you need - even just one. Of course, ordering more copies usually brings down the price per book. We'll help you figure out the quantity that makes the most sense for your needs and budget.
Smart Tips for Creating Effective Lookbooks
Design Tips for Success
- Clean Layouts: Use consistent designs that put your products first
- Quality Images: Make sure all photos are clear and professional
- Logical Flow: Organize products in a way that makes sense
- Good Spacing: Use white space to create professional-looking pages
Ways to Enhance Quality
- Finishing Options: Consider special coatings or detail work
- Paper Selection: Choose paper that enhances your photos
- Photo Variety: Include both product details and lifestyle images
- Regular Updates: Keep your lookbook current with your collection
Cost-Effective Strategies
- Early Planning: Get better rates with advance scheduling
- Smart Layout: Use space efficiently to save pages
- Volume Benefits: Find the quantity that offers the best value
- Standard Sizing: Use common sizes to keep costs down
