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File Preparation

Color

Color Mode

CMYK is the industry standard for offset printing and you need to submit your files in CMYK color mode. If your file uses the RGB color mode, you need to convert it to CMYK, otherwise the colors will appear dull and washed out.

Color Density

High Density: A very high application of ink in one spot may not dry properly and result in smear. We do not recommend using a color density higher than 300%.

Low Density and Gradient Color: Working with a very low color density (up to about 10 or 15%) always incurs a certain amount of unpredictability. Depending on offset ink application and the paper used, the colors might have a diminished visibility, and gradient designs (fades to white and crossfades) might not start or end exactly where you intended.

Rich Black: If you have a solid black area in your artwork, set the color values of that area to the following combination to achieve a rich black: C 60%, M 40%, Y 40%, K 100%.

Color Appearance

Note that your monitor does not accurately display the colors as they will look in print. In general, colors look brighter on screen.

 

Important Note

While we try to achieve the best possible result we cannot guarantee accurate color reproduction and we will not refund or reprint an order because of color variation. Please read our Terms & Conditions.

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